1. Who is responsible for data processing and who can I turn to?
CB.e Clausecker | Bingel AG
Agentur für Kommunikation
Managing Board: Sabine Clausecker, Eberhard Bingel, Mike Petersen
Local Court Charlottenburg Commercial Register: HRB 111483 B
Phone:+49 30 81884 0 | E-Mail: email@example.com
2. What sources and data do we use?
We process personal data that we receive from you as part of your use of our website and, if applicable, our business relationship.
For purely informational use of the website, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. When you visit our website, we collect the following access data, which are technically necessary for us to display our website to you and to ensure stability and security. The access data includes the IP address, date and time of the request, time zone difference to Greenwich Mean Time (GMT), content of the request (i.e. name of the specifically accessed website), access status/HTTP status code, data volume transmitted in each case, referrer URL (previously visited page), browser type and version, operating system and its interface, language and version of the browser software, notification of successful retrieval.
Furthermore, we receive your personal data if you contact us via contact form or e-mail. In this case for instance, personal data consists of name, address, e-mail, telephone number, position, company (hereinafter referred to as “contact data”).
3. Why do we process your data (purpose of the processing) and on what legal basis do we do so?
We process personal data in accordance with the provisions of the European General Data Protection Regulation (GDPR) and the German Federal Data Protection Act (BDSG) for the following purposes and on the basis of the following statutes:
If you have given us your consent to the processing of personal data for certain purposes, in particular the establishment of contact (e.g. via our contact form or via e-mail for processing and handling the inquiry), the legality of this processing is given on the basis of your consent. Consent may be revoked at any time. Please note that the revocation will only take effect for the future. Processing that took place before the revocation is not affected by this.
Consent, Art. 6 Sec. 1a GDPR
When contacting us (via contact form or e-mail), your details will be processed in addition to any consent given for processing the contact enquiry and its processing, also on the basis of the implementation of pre-contractual measures, Art. 6 Sec. 1b GDPR.
Execution of pre-contractual measures upon request of the person, Art. 6 Sec. 1b GDPR
We process your access data (see above under point 2) to protect our legitimate interests or those of third parties. In particular, we pursue the following legitimate interests:
Ensuring IT security, in particular that of the website;
Advertising or market research and opinion polling, to the extent that you have not objected to the use of your data;
Assertion of legal claims and defense in legal disputes;
In the context of weighing up interests in order to safeguard legitimate interests, Art. 6 Sec. 1f GDPR
4. Who receives my data?
Within the company, those departments will have access to your data that they require to fulfil our contractual and legal obligations.
Processors used by us (Art. 28 GDPR) may also receive data for the above-mentioned purposes. These are companies in the categories IT services, logistics, printing services, telecommunications, consulting and sales and marketing. If we use contract processors to provide our services, we take appropriate legal precautions as well as appropriate technical and organizational measures to ensure the protection of personal data in accordance with the relevant legal regulations.
Data will only be passed on to third parties within the framework of legal requirements. We only pass on user data to third parties if this is necessary, e.g. on the basis of Art. 6 Sec. 1 lit. b. GDPR for contractual purposes or on the basis of legitimate interests pursuant to Art. 6 Sec. 1 lit. f. GDPR to an economic and effective operation of our business or you have consented to the data transfer. In the purely informational use of the website, we do not pass on any data to third parties.
5. How long will my data be stored?
For security reasons (e.g. to investigate misuse or fraud), log file information is stored for a maximum of 4 weeks and then deleted (see point 2 above). Data whose further storage is required for evidentiary purposes are excluded from deletion until the respective incident has been ultimately clarified.
If necessary, we process and store your personal data for the duration of our business relationship, which also includes, for example, the initiation and processing of a contract with a contact form or by e-mail.
In addition, we are subject to various storage and documentation obligations, which result, among other things, from the German Commercial Code (HGB) and the Tax Code (AO). The periods for storage and documentation specified there range from two to ten years.
In the end, the storage period is also assessed according to the statutory limitation periods, which, for example, according to §§ 195 ff. of the German Civil Code (BGB) may as a rule be 3 years, but in certain cases also up to thirty years, whereby the regular statute of limitations is 3 years.
6. Will data be transferred to a third country or an international organization?
The data provided will be processed within the European Union and in the USA. Please note that for recipients of your data in countries without a adequacy resolution verified by the Commission under Article 45 GDPR, as is the case with the US, we either ensure that they are certified under the EU-US Privacy Shield (such as Google) or have agreed EU standard data protection clauses with these recipients. This is in order to protect your data and to achieve an appropriate level of protection for your personal data. You have the option of obtaining or viewing copies of the EU standard data protection clauses. If required, please contact us using the contact details given above under point 1.
7. What data protection rights do I have?
Every person effected has the right to
• Information as per Art. 15 GDPR
• Rectification as per Art. 16 GDPR
• Deletion as per Art. 17 GDPR
• Restriction of the processing as per Art. 18 GDPR as well as
• Data portability from Art. 20 GDPR.
Furthermore, you may revoke consent, effective for the future.
Beyond that, there is a right to appeal to a data protection supervisory authority (Art. 77 GDPR in conjunction with § 19 BDSG).
In addition, we would like to draw attention to your right to object as per Art. 21 GDPR:
Information about your right to object as per Art. 21 GDPR
You have the right to object at any time for reasons arising from your particular situation to the processing of personal data concerning you under Article 6(1)(e) GDPR (Data Processing in the Public Interest) and Article 6(1)(f) of the General Data Protection Regulation (Data Processing on the basis of a balance of interests), including profiling based on this provision in terms of Article 4(4) GDPR, which we use for questionnaire evaluation or for promotional purposes.
If you object, we will no longer process your personal data, unless we can prove compelling reasons worthy of protection for the processing, which outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
In individual cases we process your personal data for direct marketing purposes. You have the right to object at any time to the processing of personal data concerning you for the purpose of such advertising; this also applies to profiling, insofar as it is associated with such direct advertising. If you object to the processing for direct advertising purposes, we will no longer process your personal data for these purposes.
The objection can be made form-free and there are no other costs than the transmission costs according to the basic tariffs.
If possible, the objection must be sent to:
CB.e Clausecker | Bingel AG
Agentur für Kommunikation
Phone: +49 30 81884 0 | E-Mail: firstname.lastname@example.org
8. Other Web sites and Social Networking Services:
Our Web site may contain links to other web sites not maintained by CB.e. Other web sites may also reference or link to our Web site. The inclusion of a link on the Web site does not imply endorsement of the linked site by us. We are not responsible for the privacy practices of websites operated by third parties that are linked to or integrated with our Web site, or for the privacy practices of third party Internet advertising companies. We encourage you to be aware when you leave our Web site, or surf the Internet, and to read the privacy statements of each and every web site that you visit.
The Website may integrate with social networking services. You understand that we do not control such services and are not liable for the manner in which they operate. While we may provide you with the ability to use such services in connection with our Web site, we are doing so merely as an accommodation and, like you, are relying upon those third party services to operate properly and fairly.
9. Is there an obligation on my part to provide data?
Within the framework of our website, you must provide the personal data that is technically or for IT security reasons necessary for the use of our website. If you do not provide the above information, you may not use our website.
When contacting us by form or e-mail, you only need to provide the personal data required to process your request. Otherwise, we will not be able to process your request.
Cookies are information that is transferred from our web server or third-party web servers to the user’s web browser and stored there for later retrieval. Cookies are small files or other types of information storage. Cookies are used for security purposes or are required to operate our website (e.g. for optimal presentation of the website on various end devices) or to save your decision when confirming our cookie banner.
If you do not want cookies to be stored on your computer, you can deactivate the corresponding option in the system settings of your browser. Stored cookies can be deleted in the system settings of the browser. Please note that the deactivation of cookies can lead to functional limitations of this website.
11. Matomo (formerly: PIWIK)
Our website uses Matomo (formerly: PIWIK). This is open-source software with which we can analyze the use of our site. Data such as your IP address, the pages you visit, the website from which you came (referrer URL), the duration of your visit, and the frequency of your visits is processed.
Matomo stores a cookie on your device via your browser in order to collect this data. This cookie is valid for one week.
The legal basis is Art. 6 Para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis and optimization of our website.
We use Matomo with the "Automatically Anonymize Visitor IPs" function. This anonymization function truncates your IP address by two bytes so that it is impossible to assign it to you or to the internet connection you are using.
If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your browser. Further details can be found in the section about cookies above.
In addition, you have the option of terminating the analysis of your usage behavior by opting out. By confirming the link
[HERE ADD INSERT IFRAME FROM MATOMO WITH OPT-OUT-COOKIE]
a cookie is stored on your device via your browser to prevent any further analysis. Please note, however, that you must click the above link again if you delete the cookies stored on your end device.
MailChimp - Newsletter
We offer you the opportunity to register for our free newsletter via our website.
We use MailChimp, a service of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA, hereinafter referred to as "The Rocket Science Group".
Through certification according to the EU-US Privacy Shield
the Rocket Science Group guarantees that it will follow the EU's data protection regulations when processing data in the United States. In addition, the Rocket Science Group offers further information about its data protection practices at
The newsletter then sent out by The Rocket Science Group will also contain a tracking pixel called a web beacon. This pixel helps us evaluate whether and when you have read our newsletter and whether you have clicked any links contained therein. In addition to further technical data, such as data about your computer hardware and your IP address, the data processed will be stored so that we can optimize our newsletter and respond to the wishes of our readers. The data will therefore increase the quality and attractiveness of our newsletter.
The legal basis for sending the newsletter and the analysis is Art. 6 Para. 1 lit. a) GDPR.
You may revoke your prior consent to receive this newsletter under Art. 7 Para. 3 GDPR with future effect. All you have to do is inform us that you are revoking your consent or click on the unsubscribe link contained in each newsletter.